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    Home»Investors»Sri Mandir keeps investors hooked as digital devotion grows
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    Sri Mandir keeps investors hooked as digital devotion grows

    GauravBy GauravJuly 1, 2025006 Mins Read
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    Indian Startup, behind the Hindu devotees app, Epispirbharat has collected 20 million in a new era – Million for more than nine months to get 18 million – because the app attracts not only devotees but also the strong interest of investors.

    Suschena Asia Venture Capital led the series C -round with the participation of current investors, including Indian billionaire and tech veteran Nandan Nilkani's primary contribution, elevation capital, and peak XV partners.

    Religious devotion is deep in India, where there are 53 temples for every 100,000 people. About 2 million Hindu devotees pray in the temples with local priests at home or to seek peace and welfare. According to a survey of the Indian Government's National Sample Survey Office, the Hindu temple economy is worth 3.02 trillion (about $ 40 billion) or about 2. 2.3 % of India's GDP. Despite this scale, services, including prayer and offerings, are largely offline, unorganized and scattered. Epispsor India says it is solving these challenges with the Sri Temple.

    Established in November 2020, Epispsoor India immediately served Hindu devotees with the ability to offer online prayers and Indian temples practically. Later, Sri Temple was introduced. The app has received more than 40 million downloads since its inception. In the last 12 months, it has enabled 1.2 million devotees to perform online prayers and offer more than 70 temples across India.

    Currently, the SRI temple has about 3.5 million monthly active users, of which are close to 90,000 from outside India. Although the app's user base is primarily domestic, its average income per user (ARPU) is significantly higher. According to a Bangalore -based startup, in particular, about 20 % of the platform's revenue is earned from the US, UK, United Arab Emirates, Canada, Australia, and New Zealand.

    Image Credit:Jagmith Singh / Takkarch

    Meanwhile, the number of users of SRI temple registered outside India is increasing from 15 % of the quarter in quarter, reaching 700,000.

    Locally, the app's Indian consumer base is equally divided into tire -1 and tire -2 cities, with 30 % of users under the age of 35. Outside India, the majority of consumers are men and women aged 30 years or older.

    In an interview, Sri Temple crossed a $ 12 million run rate in the beginning of 2025, Epsifor India and CEO Prashant Sachin said in an interview.

    The six -month retention rate in this app is also about 555 %, which means that more than half of its users remain active six months after joining first.

    Sachin told Tech Crunch, “The app has been maintained and basic because this transaction is something that the user will do many times a year, a year.”

    Consumer behaviors are different in terms of geography. In India, consumers have 20 % to 25 % overlap, which both pray and offer through the app. In the United States, the app looks even more overlap, in which about 50 % of its entire user base engages in both activities, as they are far from Indian temples.

    Although the services of Hindu belief in India are largely offline, some temples have begun to accept direct series and online offerings. In response, some apps have emerged for the success of the Sri Temple. However, Sachin said that the competitive apps would jointly raise only 15 % to 20 % of the total installation of the Sri Temple.

    Like other online platforms, Siri temples cut off the temples to bring them online. The average pickup rate is 20 to 25 %, but it varies based on the services offered. Startup is also introducing goods from well -known temples to goods to increase its income from the offer of prayer and deductions.

    The important thing is that Sri Temple also helps increase the tariffs for temples by 15 % to 25 % as they attract more devotees online.

    Hindu is a devout app

    The religious app market has demonstrated growth everywhere, but especially in India. Globally, the top 10 religious apps suffered a 15 % increase in monthly active consumers during the first half of 2025, even though downloads decreased by 2 %. India's religious app market has pursued this global trend, which records a 60 % increase in monthly active users in 10 apps and a 50 % increase in download.

    Surprisingly, while India's religious app market is on the rise, a slight ground was lost in Sri Temple. This app has been included in the top 35 religious apps globally and has taken the first position among religious apps in India during the first half of 2024. This year, it came in second in India, claiming that it claims more than 80 million monthly dynamic consumers globally.

    Image Credit:Jagmith Singh / Takkarch

    However, Sri Temple has become a Hindu devout app.

    Overall, religious tech finances in India reached its peak in 2024, attracted to only $ 50.5 million this year, while global financial support began in 2021, followed by a joint data jointly with the Tech Crunch, according to the Indian private market tracker. Since 2020, India has contributed 15 % of the total global investment in religious tech, making it the second largest market after the United States in terms of funding volume.

    Epispsor Bharat has emerged as an important start in the place, which has raised $ 33.4 million from Per Tracks before its series C -round.

    Image Credit:Jagmith Singh / Takkarch

    “Religious tech startups are gaining global importance globally, especially in economies like India, due to the importance of culture and religion among the population, the increase in internet penetration, digital payments, and the growing e -commerce, as well as in the future, the future will be more expected in the future.”

    With the latest financial support, Ephero has planned to invest in more than 20 temples in India, which is starting from Varanasi and Ayodhya in the northern state of Uttar Pradesh, Haridwar in Uttarakhand, and Ujjen in Madhya Pradesh, Central India. Startup will open physical facilities in these cities to create logistics and completion centers in the temple network, and arrange for food offerings (Pressad) and other formal goods.

    Sachin said that each of these physical facilities will handle 40,000 to 50,000 orders and will help local employment.

    In addition, the startup is expanding the user's experience on its app with AI-Leed features, which includes the ability to ask questions about faith, specific prayers and festivals, which users usually ask a priest or their elders.

    Sachin said that the beginning would work with articles experts and deploy security measures to prevent security arrangements, where AI itself makes information.

    The purpose of Esforbharat is to make a profit by 2027-28 and intend to be prepared for the public list during the same window, though Sachin said he has no clear IPO timeline yet.

    In a nearby period, the purpose of the startup is to increase the base of its temple this year to 500 and currently increase its head account from 300 people, including 250 at the headquarters in Bangalore, up to about 400 400.

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